The platform is rolling out a fresh option that allows them to cut down on the amount of AI-made media appearing in their streams. This initiative comes as the service revealed that it now features over 1 billion AI videos.
Trial and Implementation
The new functionality is being tested over the following weeks before a global release. This development coincides with a increase in AI content, driven by recent AI video creators.
The Broader AI Trend
Recent reports that approximately a tenth of the fastest-growing content creators on a popular video site exclusively feature AI-generated videos. A considerable share of this material is classified as “AI slop”, a term for substandard, mass-produced content that is frequently illogical or surreal.
Based on user feedback that many people enjoy content created using AI tools, from digital art to informative clips, and we want to give people the power to adjust the amount of that, according to their own likes,” said a spokesperson.
AI on the Platform
The platform shared that there are now 1.3 billion videos on its network tagged as artificially created. In total, over 100 million videos are added to the platform each day, making clips made by AI a minor percentage of its overall inventory.
Customizing Your Feed
Viewers will be in a position to reduce or increase the level of AI-generated videos they view by using the topic control feature in the app and picking “AI-generated content”. Additional categories that can already be controlled under the filter include politics, style, cosmetics, and movement.
AI Disclosure Rules
TikTok’s rules oblige creators to tag lifelike artificially created content, and it prohibits dangerous deepfakes of public figures or critical incidents. Any realistic AI video that is not labeled can be deleted under its terms of service.
Furthermore, the platform will from now on apply an “AI-made” label to content produced via its built-in AI features, or detected by an collaborative effort for recognizing artificial media. This measure is intended to deter users from seeking to bypass the disclosure requirement.
AI Literacy Programs
The platform is furthermore establishing a $2 million educational fund for professionals and organizations to produce learning resources about responsible artificial intelligence. This program will assist non-profit groups dedicated to teaching computer science.
Moderation Strategy
The video-sharing app has justified its safety measures, during discussion over intentions to cut jobs for numerous safety staff in the United Kingdom. TikTok is set to cut 439 jobs in its content moderation division in the UK capital, with worker representatives and digital protection specialists voicing alarm that humans are being replaced by machine-led review.
A trust and safety lead explained that people-led review would remain essential, but automated tools can safeguard staff by removing the most distressing content prior to it is viewed by staff. The company reported a 76% decrease in disturbing and violent content reviewed by human moderators over the previous year due to reliance on its automated systems.
We believe it is crucial to balance people and machines to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we also think it’s very important to reduce exposure to unsafe media as quickly as possible, which is why a significant AI assistance is proving valuable operate efficiently.”
